In this article we will review application of clustering to customer order data in three parts. First, we will define the approach to developing the cluster model including derived predictors and dummy variables; second we will extend beyond a typical “churn” model by using the model in a cumulative fashion to predict customer re-ordering in the future defined by a set of time cutoffs; last we w…
Most Popular Content on DSC
To not miss this type of content in the future, subscribe to our newsletter.
Other popular resources
Most popular articles