How Big Data And AI Are Changing Email Marketing
There was a time when businesses had to give index cards and other similar cards for their customers to fill as a survey. This was… Read More »How Big Data And AI Are Changing Email Marketing
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New chapter on (in) Rubin’s Theory of Potential Outcomes
Judea Pearl (left) and Donald Rubin (right). The 2 fathers of PO. (Photo shot in 2014 and pilfered by me from “The Book of Why”,… Read More »New chapter on (in) Rubin’s Theory of Potential Outcomes
Dog Lost? How the Internet of Things Is Keeping Pets From Straying
If you’ve ever felt the heartbreak that comes with a pet running away or getting lost, it’s not hard to understand why using IoT to… Read More »Dog Lost? How the Internet of Things Is Keeping Pets From Straying
Moving Averages: Natural Weights, Iterated Convolutions, and Central Limit Theorem
Convolution is a concept well known to machine learning and signal processing professionals. In this article, we explain in simple English how a moving average… Read More »Moving Averages: Natural Weights, Iterated Convolutions, and Central Limit Theorem
Clearing up the Covid-19 Test Accuracy Debate with Data Science
A negative Covid-19 test result had very little meaning in 2020. A new tool allows you to better interpret the meaning of a negative test… Read More »Clearing up the Covid-19 Test Accuracy Debate with Data Science
Data Science Central Weekly Digest, 25 Jan 2021
From the Editor’s Desk If you get a chance this week to check out the landing page for Data Science Central, you may notice that… Read More »Data Science Central Weekly Digest, 25 Jan 2021
Why Cassandra is a poor choice for an object storage metadata database
Cassandra is a popular, tried-and-true NoSQL database that supports key-value wide-column tables. Like any powerful tool, Cassandra has its ideal use cases – in particular,… Read More »Why Cassandra is a poor choice for an object storage metadata database
Discover Data Trends with Embedded Analytics and Business Intelligence
Embedded analytics allow users to integrate business intelligence and its processes into another software application. Embedded real-time reports and dashboards allow end customers to cheque… Read More »Discover Data Trends with Embedded Analytics and Business Intelligence
AI: The Horsepower of the Future
The year 2021 may well see a turn in the trajectory of AI. As DataRobot notes in its predictions for the new year, “Within the… Read More »AI: The Horsepower of the Future
Application of Data Science in Affiliate Marketing
Affiliate marketing is a mainstream strategy to drive deals and produce various income from it. It is exceptionally helpful for the two brands and partner… Read More »Application of Data Science in Affiliate Marketing