Big data is not expensive. You can process 10 terabytes of data per year on collocated servers using open source tools (Python - I do it in Perl), using your own home-made Hadoop system if needed, to score 100 billion transactions, all for less than $1,000 per year. It requires a bit of optimization in the way that you manage your files (you don't even need a database, just a bit of robust file a…
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