Subscribe to DSC Newsletter

Hi all,

I've been by my company to do audience expansion from a seed audience.  What that means is I have a list of urls (seed urls) I than look for all the cookies that visited those urls call them seed cookies.  The idea is to find more cookies that are similar to seed cookies.  I'm in digital advertising, does anyone have any experience in this kind of work.  Any pointers or ideas will be greatly appreciated.


Tags: advertising, audience, digital, expansion, target

Views: 168

Reply to This

© 2021   TechTarget, Inc.   Powered by

Badges  |  Report an Issue  |  Privacy Policy  |  Terms of Service