I believe that there are two key modern data management “products” required to transition data management into a business discipline focused on helping organizations accelerate their data-driven business innovation. One of those “products” – Data Products – is already gaining wide acceptance as a way for organizations to monetize their customer, product, service, and operational insights or predicted behavioral and performance propensities.
Data as a Product
Let’s be honest: The way we’ve been managing data for the past 30 years hasn’t fundamentally changed. Yes, the shift to the cloud and the… Read More »The Data Product ABCs – A Framework for Bringing Product Thinking to Data