Customer analysis may be the most important market segmentation analysis you can perform for your business. Without it, trying to find new customers, or selling more services to existing customers, will likely have limited success.…

ERP. No other three letters can strike such fear into the heart of a CFO. But why is this the case? And what can leaders do to solve this problem?…

As any good tradesperson knows, you need the right tool for the job. Just ask someone who’s used a screwdriver to assemble furniture how much they would pay for a power drill.…