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Doing Market Research using Social Media

 Observational social media research 

involves analyzing social media data without intervention or interaction from the researcher.  In this mode of research, you search for, look at, collect, synthesize, and analyze data that exist in the social media sphere (blogs, newsgroups, forums, message boards, and microblogs).  The goal is to measure…

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Added by suresh on October 4, 2012 at 5:58am — 2 Comments

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