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Larry Alton's Blog – July 2014 Archive (1)

5 Industries That Need Big Data

“Big data” isn’t just a trendy buzzword and it’s not some revolutionary concept. It’s exactly what it sounds like: Large amounts of data that may be beneficial to a company’s marketing endeavors by helping them understand their demographics better. Big data can come from numerous sources, both internally and externally, and can include things like customer surveys, massive surveys such as the Census, and even an email list or analytics report from a social media…

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Added by Larry Alton on July 22, 2014 at 3:55am — 3 Comments

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