If many of your clients don’t understand the difference between artificial intelligence (AI) and intelligent systems, you’re not alone. There’s a deeply rooted misconception about AI that isn’t going to clear up anytime soon.
AI has become a marketing buzzword and is being used interchangeably with computer algorithms that analyze data and produce a…Continue
Added by Larry Alton on February 26, 2018 at 6:30pm — No Comments
Data analytics is a red-hot field in terms of growth and popularity, but there’s a relatively new segment of the field that’s starting to catch fire: Email analytics.
Typically, email analytics have referred to email marketing, including measures such as open rates, click-through rates, and unsubscribe rates. But what about everyday emails that you send to your colleagues, superiors, employees, clients, and vendors?
New tools are starting to emerge for this type of analysis,…Continue
Added by Larry Alton on February 23, 2018 at 10:30pm — No Comments
Data mining is the process of looking at large banks of information to generate new information. Intuitively, you might think that data “mining” refers to the extraction of new data, but this isn’t the case; instead, data mining is about extrapolating patterns and new knowledge from the data you’ve already collected.
Relying on techniques and technologies from the intersection of database management, statistics, and machine learning, specialists in data mining have dedicated their…Continue
Added by Larry Alton on December 22, 2017 at 7:30am — No Comments
One of the biggest problems in data management and data science is being able to obtain “good” data. You need to gather sufficient data from a substantial array of subjects who fit your study’s requirements, and ensure the accuracy of the data... otherwise, any conclusions you draw could be biased or skewed.
But assume for a moment that your data is already solid. That’s no guarantee of success, unfortunately: It’s like having all the ingredients of a pizza in one place but lacking…Continue
Added by Larry Alton on November 22, 2017 at 4:30pm — No Comments
Over the course of the last two decades, the internet has become nearly ubiquitous. From the ages of rare dial-up connections, our relatively reliable 4G network and endless options for free Wi-Fi at public establishments is its own kind of digital paradise. However, the internet isn’t perfect, and if we want to build a world where our entire population has fast,…Continue
Added by Larry Alton on June 1, 2017 at 7:00am — No Comments
Like it or not, data-driven artificial intelligence algorithms and other high-tech robotic applications are coming to fill our jobs. An analysis by PwC estimated that up to 38 percent of current American jobs could be taken over by machines within the next 15 years.
Even white-collar jobs aren’t safe, since algorithms are capable of governing sophisticated tasks for machines in ways that previously were unthinkable, such as writing or distributing pharmaceuticals. The transition has…
We never feel prepared when disaster strikes – from the devastation of Hurricanes Katrina and Sandy to the Pacific earthquake that moved the main island of Japan and caused several meltdowns at a nuclear power plant in 2011, the destruction of both natural and manmade disasters can seem both immeasurable and unpredictable.
The rise of big data, however, is making it increasingly possible for communities and organizations to predict when a disaster will strike, preparing…Continue
Added by Larry Alton on January 23, 2017 at 5:30am — No Comments
When you upload photos to Facebook, have you noticed that the website already seems to know who's in them? It’s remarkable, and you can give the credit to big data. Face recognition software, like fraud detection and ad matching algorithms, draws on deep libraries of content in order to deliver the correct results. And these data collections are hard at work across the…Continue
Added by Larry Alton on November 22, 2016 at 6:16am — No Comments
Every organization wants to be seen as progressive and tech-savvy, but many are concerned about the cost of modernization. For example, BYOD is currently a big craze, but does it open up your company to data theft risks? This is a real issue that needs to be addressed.
The Truth About BYOD and Security
How many mobile devices does your family own? Between smartphones, tablets, laptops, and wearable devices, the average family of four probably has somewhere…Continue
Added by Larry Alton on November 18, 2016 at 6:41am — No Comments
We’re obviously in an age of unprecedented access to customer insights and information, but that doesn’t necessarily mean it’s easy to gather and leverage data. Businesses – small businesses, in particular – must be very strategic with the information they collect and how they go about procuring it.
Data collection and analysis takes time, so it would be a shame to focus on the wrong information.
Five Different Ways to Collect…Continue
Added by Larry Alton on September 29, 2016 at 2:30am — No Comments
As data experts, it’s sometimes hard for us to realize that – for the vast majority of people – issues related to big data and big data security aren’t all that familiar. That’s why there are so many misconceptions floating around. Unfortunately, these falsities are putting businesses around the world in grave danger.
Squash These Four Myths
The cybersecurity industry is growing at an astounding rate, which means the threats facing businesses are also…Continue
Added by Larry Alton on August 30, 2016 at 8:30am — No Comments
Big data is seeping into every facet of our lives. Smart home gadgets are becoming part of the nerve systems of new and remodeled homes, and many renters are demanding these interconnected gadgets from landlords.
But nowhere has Big Data created a bigger buzz than in business.…Continue
Added by Larry Alton on August 22, 2016 at 6:00am — No Comments
Anyone who’s attempted to grow or market an online business in the past few years has likely experienced the power of online reviews. Over 67 percent of consumers are influenced by online reviews, and many of them claim that they trust online reviews from strangers about as much as they would trust a personal recommendation from a friend or family member. Not only do these reviews help new…Continue
Added by Larry Alton on June 23, 2016 at 10:30pm — No Comments
Medicine makes progress as a field through large-scale study and experimentation, much of which involves retrospective work with data or research into specific medical cases. This creates a few challenges, however; specifically, such research often demands impossibly large data sets. Tackling this amount of information takes specially designed technology.
In addition to the technical difficulties of research, any work with patient data is subject to regulation under HIPAA, including…Continue
As a data scientist, your job doesn’t always make sense to others. Ever tried explaining what you do to your parents? They may nod their heads, but their eyes scream confusion.
Well, aside from possibly stifling job-related conversations, this isn’t a big deal. However, when it comes to explaining what you do to potential clients, who happen to be just as technology averse, it’s a major issue.
Here are some helpful tips for explaining exactly what you do to…Continue
Added by Larry Alton on May 24, 2016 at 7:30am — No Comments
Big data has been a big topic for a few years now, and it’s only going to grow bigger as we get our hands on more sophisticated forms of technology and new applications in which to use them. The problem now is beginning to shift; originally, tech developers and researchers were all about gathering greater quantities of data. Now, with all this data in tow, consumers and developers are both eager for new ways to condense, interpret, and take action on this data.
One of the…Continue
Analytics is a general term for a number of different processes, all of which are geared toward better understanding your demographics (or industry in general), and making improvements to your business’s infrastructure to account for those new insights. Unfortunately, whenever a company starts analyzing data in a new way, or from a new angle, there…Continue
Added by Larry Alton on April 22, 2016 at 6:30am — No Comments
You’ll be hard pressed to find any industry that big data hasn’t touched in one way or another. And if you look at sports – and professional sports in particular – it’s clear that big data and the games we all know and love are closely interconnected. From coaches and players to fans and trainers, the people in and around these games now have access to technologies that weren’t even a thought in the past.
4 Specific Ways Big Data is Impacting…Continue
For a modern business, data is everything. It can tell you who your customers are, what they like best, what ideas you should pursue, and how those ideas will eventually perform. If you can ask the right questions and use the right tools to uncover and crunch the data, you’ll be in a much better position to sustain your profitability and outcompete your rival businesses.
The Ignorance of Data
The problem is, many businesses are ignoring data, or neglecting it in crucial…Continue
Crowdfunding is growing in popularity on many different fronts. Not only are individuals launching campaigns to raise money for personal needs, but many businesses are also using it to fund projects or contribute to particular causes. As businesses have begun using crowdfunding, we’ve seen how big data is influencing these campaigns.
The Growth of Crowdfunding
There was a time when crowdfunding was only used for small needs and very personal goals. For example,…Continue
Added by Larry Alton on March 1, 2016 at 6:00am — No Comments