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Martin Doyle's Blog – April 2015 Archive (1)

Do Your Customers Hide Their Data?

Personal data has an image problem. People are increasingly wary of handing over their details to websites – particularly when they have no intention to engage long term. Many marketers set out to obtain email addresses, yet do very little to ensure the email addresses they get are valid. This is the beginning of a vicious circle for the business they’re working…

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Added by Martin Doyle on April 28, 2015 at 1:30am — No Comments

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