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PS Dhillon's Blog Posts Tagged 'value' (1)

Machine Learning for Transactional Analytics: Customer Life time Value v/s Acquisition Cost

Understanding customer transactional behaviour pays well for any business. With the tsunami of start ups in recent times and the immense money flow in businesses, customers find lucrative offers from companies for acquisition, retention & referrals strategies. Understanding transactional behaviour of a customer has become even more complex with the invent of new business houses everyday. Although, with the rise of powerful machines, one can…

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Added by PS Dhillon on January 28, 2019 at 4:00am — No Comments

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