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All Blog Posts Tagged 'ltv' (1)

Using SQL to Estimate Customer Lifetime Value (LTV) without Machine Learning

The Statsbot team estimated LTV 592 times for different clients and business models. 

Customer lifetime value, or LTV, is the amount of money that a customer will spend with your business in their “lifetime,” or at least, in the portion of it that they spend in a relationship with you. It’s an important indicator of how much you can spend on acquiring new customers. For example, your customer acquisition cost (CAC) is $150, and LTV is…

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Added by Luba Belokon on February 1, 2018 at 8:30am — No Comments

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