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All Blog Posts Tagged 'hotel' (2)

Churn in a hotel booking site

Someone said customer churn?

Nowadays everyone knows what is customer churn and how to predict and how to handle it. Even the junior data scientists have worked on a part of it (at least). Seniors have already created a prediction model to predict that a customer is going to leave or not.

But is that really simple? The answer is NO of…

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Added by Emre YAZICI on April 13, 2017 at 2:00am — No Comments

5 Simple Ways Hotels Can Use Data To Increase Revenue

In 2017, it’s clear that the hospitality industry needs to prepare for even more disruptions that will unfold over the coming year. Airbnb, OTAs, start-ups, big data companies and loyalty program changes will remain the focal points to stay across this year.

As a hotel digital or revenue manager, you could get caught up in the hype, continue…

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Added by Mark Ross-Smith on January 6, 2017 at 9:30pm — No Comments

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