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All Blog Posts Tagged 'experience' (10)

Sentiment Analysis: Types, Tools, and Use Cases

What do you do before purchasing something that costs more than a pack of gum? Whether you want to treat yourself to new sneakers, a laptop, or an overseas tour, processing an order without checking out similar products or offers and reading reviews doesn’t make much sense anymore. Thanks to comment sections on eCommerce sites, social nets, review platforms, or dedicated forums, you can learn a ton about a product or service and evaluate whether it’s a good value for money. Other customers,…

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Added by Kateryna Lytvynova on October 30, 2018 at 12:45am — No Comments

Mobile Analytics and impact on Digital Transformation

Mobile usage has surpassed the desktop usage a few years back and is fast becoming consumer’s preferred portal to the internet. Always-on consumers spend more than 70% of their media consumption and screen time on mobile devices, and most of that time in smartphone apps. Analyzing their behaviors, understanding their needs, complaints and proactively…

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Added by Sandeep Raut on November 26, 2017 at 2:00am — No Comments

The role of Analytics in Digital Transformation

Today every industry is talking about Digital Transformation and affected by technologies like the Internet of Things, Blockchain, Microservices and Cloud. Every company like Apple, Nike, and Nestle, better known for their brand products have now become Technology Company. However, for every technology the powerhouse behind the success is…

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Added by Sandeep Raut on November 19, 2017 at 2:30am — No Comments

The 3 Phases of Digital Transformation

The research firm Technology Business Research (TBR) recently came out with a report titled, “Winning The Business Of Digital Transformation Services Requires A Process-Led Approach” authored by Sebastian Lagana and Jennifer Hamel. The report is full of good nuggets, but I especially liked the way that they categorized the 3 phases of Digital Transformation:

  • Substitution represents basic IT modernization; such as leveraging new…
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Added by Bill Schmarzo on November 12, 2017 at 5:00am — No Comments

3 building blocks of Digital Transformation

Today almost every industry is experiencing significant digital disruption. Every business is eager to get on this bandwagon and strive to survive. CEOs are facing this biggest questions of how to transform the organization? Digital Transformation has come as big tsunami wave, either you can ride it like an expert surfer, or go under and get to the bottom. Companies start the process of transformation but more often fail to integrate across departments and take advantage…
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Added by Sandeep Raut on November 10, 2017 at 9:30pm — No Comments

How to get Human element in Digital Transformation?

Digital transformation is no longer a buzzword. No industry is left behind.

We’re currently in a new wave of digital transformation with new technologies, processes, business models and opportunities popping up in the market faster than we can blink & think.

All the companies are using big data, machine learning, cloud, smart…

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Added by Sandeep Raut on October 22, 2017 at 7:00pm — No Comments

Digital in the Age of Customer

Today’s customers are like a King. They are in the driver’s seat, with the power of the internet and social media tools creating tons of information. With the strong influence of smartphones, all the information is at their fingertips.

We are living in interesting times ofIndustry 4.0. Consumers are now on the cusp of a hyper-personalized era with fundamental changes in terms of choice,…

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Added by Sandeep Raut on October 15, 2017 at 9:30pm — No Comments

This is how Analytics is changing the game of Sports!!

Analytics and Big Datahave disrupted many industries, and now they are on the edge of scoring major points in sports. Over the past few years, the world of sports has experienced an explosion in the use of analytics
Till few years back experience, gut feelings, and superstition have traditionally shaped the decision making process in…
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Added by Sandeep Raut on January 15, 2017 at 7:00am — 1 Comment

Customer Experience - Hiding Behind Data

We read articles about problems in companies due to customer experience and we wonder why with all the hype about data and analytics these companies are blind to the facts. In todays business environment the term customer experience is frequently followed by the word data.

“We monitor our customer experience using massive…

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Added by Richard Ordowich on November 14, 2014 at 4:59am — 2 Comments

Lenders, know thy customer

Consumer complaints about financial institutions are never all that surprising. When it comes to money—purchasing, saving and borrowing—many people are sensitive, protective, and cautious, especially in tough economic times. Consumer confidence has waned in the past decade, and the reputations of banks (mortgage lenders, in particular) has suffered. Yet…

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Added by Steven Ramirez on January 27, 2014 at 8:06am — No Comments

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