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All Blog Posts Tagged 'dsc_ai_marketing' (10)

The Rise of the Analytical CMO

In the post-Covid era, organizations are recalibrating their marketing strategies to make better use of data and analytics to stay ahead of the competition. Increasingly, it is the Chief Marketing Officer (CMO) who has to take the lead to drive digital adoption and become the organization’s digital evangelist. Data is everywhere and the CMO is…

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Added by Ashley Kramer on May 10, 2021 at 9:57am — No Comments

How to Leverage Artificial Intelligence for E-commerce

Artificial intelligence may not be a brand new concept, for it has been around for far longer than most of us would care to imagine. However, even though it is a comparatively recent phenomenon, artificial intelligence has made unprecedented strides over the past couple of decades. Of course, given the potential of this technology, it was only a…

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Added by Ryan Williamson on April 1, 2021 at 1:30am — No Comments

Permission marketing as a prerequisite Corona pandemic - compulsion to digitize

The need to digitize or reach customers online has gained momentum due to the current Corona Pandemic. An important cornerstone for digital customer control is the topic of permission management.

Without the customer's explicit consent to the processing of his data, neither an analysis of customer data nor the sending of personalized advertising…

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Added by Daniel Wildhagen on March 3, 2021 at 4:30am — No Comments

How Grocery Delivery App Benefits Grocery Stores to Expands their Business?

The digital market increased in various sectors from clothes shopping to grocery shopping only. The grocery business has seen enormous development in the last 3-4 years. There are several startups, SMEs, and companies that are investing in the grocery business online. Mainly they are developing characteristic-rich grocery mobile applications. You can have this doubt about…

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Added by Hemendra Singh on February 15, 2021 at 3:18am — No Comments

Factors Affecting the Market Growth of AI in Agriculture Market

The artificial intelligence in agriculture market have impacted positively due to the pandemic. AI is applied largely in the agriculture sector in various countries across the globe is predicted to boost the overall market in the forecast period. Due to shut down across the globe the market has not impacted adversely. Moreover, increasing…

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Added by Abhishek Peter on January 28, 2021 at 1:30am — No Comments

How AI Is Upending the B2B Sales Experience

Artificial intelligence (AI) is the horsepower of the future, and its importance going forward was even more emphasized due to the Covid…

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Added by Ashley Simmons on January 27, 2021 at 5:00am — No Comments

Artificial Intelligence in the Content Marketing Landscape

Rise of Artificial Intelligence (AI)

"Artificial Intelligence is one of the most important things humanity is working on. It's more profound than I don't know, may be electricity or fire." - Google CEO Sundar Pichai

We are living in an era of Artificial Intelligence (AI) and robotic machines. The future we used to see in the movies back in our childhood is here. We are finally embracing the…

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Added by Madiha Jamal on December 29, 2020 at 7:10am — No Comments

AI Book and Strategy - AI for People and Business by Alex Castrounis (O'Reilly)

AI for People and Business is an AI book and AI strategy framework. Here's the official book trailer where I explain important topics that are covered in the book, as well as the beneficial aspects of reading it and the importance of developing a strong AI strategy.

FREE CHAPTER DOWNLOAD -…

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Added by Alex Castrounis on August 27, 2020 at 7:20am — No Comments

How Big Data is Responsible for Advanced App Development

According to a survey the number of mobile users worldwide from 2019 to 2023 will grow at a rapid pace. For 2020, the number of mobile users worldwide is forecast to grow to 6.95 billion.



Mobile applications have become one of the inseparable parts of our lives. We cannot think of a single day without using different mobile applications. This is the reason why various industries are…

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Added by Varun Bhagat on June 24, 2020 at 11:00pm — No Comments

Competitor Monitoring for Price Strategy and Product Planning

Because launching an online business has little to no initial cost, aspiring entrepreneurs will likely face a number of rivals who may try to undercut their pricing. Therefore, it is important to monitor your competitors to determine what products they are offering at what price. Monitoring competitors’ product listings will give you a wealth of valuable information about your competitors—perhaps a well-funded rival is doing penetration testing into one of your niches, or maybe you’re…

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Added by Erika Foo on May 28, 2020 at 9:30pm — No Comments

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