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Mark Ross-Smith's Blog Posts Tagged 'dark' (1)

Dark Data: The billion dollar opportunity

Every organization collects, stores and retains portions of dark data. It’s the digital equivalent of emotional baggage which hangs around after every user interaction, transaction, and customer engagement.

In fact, not using data effectively is …

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Added by Mark Ross-Smith on December 18, 2016 at 4:30am — 1 Comment

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