Cluster Analysis is a common technique to group a set of objects in the way that the objects in the same group share certain attributes. It’s commonly used in marketing and sales planning to define market segmentations.

Here at BigObject we adopt a simple approach to exploring the similarities between…

The idea of "big data" could conjure up Turing-like images of massive cloud storage centers humming away in a dessert. It's true that up to this point, computing power has been a barrier to analytics, research, and the exploitation of big data. It takes a lot of computing power to process increasingly complicated and elaborate data sets. Companies, therefore, must…

The 3Vs model is the foundation of big data - Volume, Velocity, and Variety. It is used to express the key features of big data problems - for me, this is about to change. Big Data is not just about size, speed, or formats, the contextual enrichment is the most critical factor of how we unmask the best value out of data. How well you bring seemingly unrelated data together and identify the valuable connections determines how much power you unleash from your…