Imagine being inside a child’s brain as she takes her major life decisions. Imagine the feelings of joy, sadness, fear, disgust and anger jostling with each other as she goes through the one of the biggest changes in her life, leaving her home. Imagine taking the Train of Thought over the Imagination Island and creating long-term core memories that define her growing personality traits (I mean) islands.

Well, the imagination just came alive in Disney’s latest movie “Inside Out”. But…

Try introducing yourself as a Competitive Intelligence or CI analyst. Chances are that the reactions will range from (a) That's what you do all day, Google search? to (b) Identifying 007 ways to look at competition, Corporate Bond?

Of course, one can always resort to the classical definition of CI. It is defined as the action of defining, gathering, analyzing,and distributing intelligence about products, customers,…

This blog discusses the applications of Monte-Carlo simulation methods by modeling real-world situations, explaining those using well known and often researched statistical distributions such as the Poisson distribution and then applying optimization models to solve a variety of business problems thus enabling managers to take decisions by moving beyond the usual methods and what-if scenario analysis.

Introduction: The need for simulation & optimization methods

Very often…