Over the past few weeks, I’ve written on a broad range of topics pertaining to the customer journey. While we went wide and deep, the main takeaway was this: to properly measure the effectiveness of their marketing initiatives, brands must view all of their data (pulled from all of their touch points) concurrently and through the same lens. This got me to thinking about heuristics, and how my assumptions were framed by the teeny tiny amount of information available to me.
But let me…Continue
Added by Katrina Per on May 11, 2016 at 11:21am — No Comments
A business intelligence platform is used by healthcare organizations to build helpful healthcare applications that assist them in ensuring the provision of quality healthcare to patients. BI platforms help control healthcare costs and provide several benefits to healthcare organizations such as analysis capability, providing information on delivery, and integration.
Healthcare BI platforms offer a very useful function called financial analytics. The availability of the financial…Continue
Added by Ankit Jain on April 6, 2016 at 10:30am — No Comments
Selecting the right Business Intelligence (BI) and Analytics Platform for a unique organization is challenging. Each organization - both in the public and private sectors - has a legacy IT ecosystem as well as unique competencies, skills, knowledge / business processes and people. As a result, the…Continue
Added by Michael Walker on February 13, 2013 at 9:30pm — No Comments
Added by Michael Walker on February 7, 2013 at 8:56am — No Comments
Big Data Platforms as a Service (PaaS) lets an organization take advantage of a service providers compute power, analytical tools, store as much data as needed and pay only for resources used. Data…Continue