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All Blog Posts Tagged 'Digitization' (4)

Breaking Down Cognitive Computing | What’s it all about?

Cognitive Computing is often used interchangeably with artificial intelligence, not that it’s entirely incorrect. MIT Sloan School of Business, for instance, defines the term as a system that adaptively utilizes underlying algorithms or processing with exposure to new data.

It wasn’t always a hot trend though. The present dictates otherwise, with much…

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Added by Jay Nair on July 10, 2018 at 8:24pm — No Comments

AI-Driven Sales | What Has Changed?

Sales Forecasting: Science or Instinct?

Recently, we had talked about marketing automation, a digital transformation in the field that involved both artificial intelligence and machine learning. Even Natural Language Processing (NLP) has come a long way, enough to change the content marketing game. But while marketing has shifted to a digital…

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Added by Jay Nair on June 5, 2018 at 5:30pm — No Comments

AI-Driven Marketing | What Has Changed?

Technology is known to shift landscapes, even change the game. We saw that when the internet exploded in scale and popularity, as computers became smarter, and the world goes through the digital transformation. An easy example is in traditional marketing, which now borders on the irrelevant, unable to hold a candle to its more modern counterparts.

Email, search…

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Added by Jay Nair on May 18, 2018 at 4:30pm — No Comments

Steps required before adopting AI & Cognitive Computing platform

Enterprises are learning fast about the relevance and use of AI and Cognitive Computing platforms. Before adopting AI and Cognitive Computing platforms, enterprises must focus on designing the right strategy for their business. A data-driven strategy is very important to derive the maximum benefit from the platform that will help to interpret data and provide accurate…

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Added by Dileep Srinivasan on May 2, 2018 at 5:30pm — 1 Comment

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