A Customer's behavioral pattern that includes habits, needs, preferences, and means of interacting with service all comes under consumer behavior. Over the years promoting, customer-centric marketing campaigns have become the norm of major industries. According to the statistics, over 86% of consumers would pay more for getting a better customer… Continue
Added by Elice Max on February 15, 2021 at 7:27pm —
Artificial Intelligence (AI) and Machine Learning (ML) is no more a fairy-tale ,we see them everywhere around us. Right from helping us to know the delivery time of our ordered food, suggesting friends on social media, recommending products on e-commerce sites, to our very own personal assistants like Siri, Cortana,… Continue
Added by Sukumar Jena on September 14, 2020 at 12:00am —
In the digital age, businesses feel the urge to live up to customer’s expectations for contextual, spontaneous and entertaining experiences while engaging them across touch points. As new digital technologies emerge, contact centers have advanced from boring voice telephony to handy, agentless, self-service solutions to ensure a tailored, omnichannel customer journey.
Going beyond 2020, it is possible to extend digital engagement capabilities to contact… Continue
Added by Sukumar Jena on September 1, 2020 at 9:00pm —
Twitter Data Collection
Twitter is a well-known social media platform in which users are allowed to create a unique account and post tweet on the topics of his/her taste. The popularity of this platform is growing and many users post tweets regarding their experience of the products or services they used. People are posting opinions and experience about the brand they have used, whether they are satisfied with the product or service and also their opinions are shared… Continue
Added by Siddhaling Urolagin on December 21, 2018 at 10:46pm —
Deep learning is a sub-category within machine learning and artificial intelligence. It is inspired by and based on the model of the human brain to create artificial neural networks for machines. Deep learning will allow machines and devices to function in some ways as humans do.
Dr. Rodrigo Agundez of GoDataDriven is co-author of this article and very enthusiastic about the improvements that deep learning can offer. He’s been involved in the data science and analysis field for… Continue
Added by Ronald van Loon on May 7, 2018 at 11:00pm —
With consumer data privacy becoming a top priority in the current age, regulating authorities have jumped into the conundrum to ensure that users get the privacy they need for their personal data. One such regulatory authority that has come into the mix… Continue
Added by Ronald van Loon on March 13, 2018 at 12:30am —
I recently had another client conversation about optimizing their data warehouse and Business Intelligence (BI) environment. The client had lots of pride in their existing data warehouse and business intelligence accomplishments, and rightfully so. The heart of the conversation was about taking costs out of their reporting environments by consolidating runaway data marts and “spreadmarts,” and improving business analyst BI…
Added by Bill Schmarzo on November 18, 2017 at 7:00am —
The evolution of modern technology in the past 10 years is astounding: our mobile phones are becoming smarter by the second, our online behavior is revealing more about human nature and our wearable technology knows more about our general well-being than our family doctor.
This adoption of technology into almost every facet of our life will surely define this epoch as the digital era. We have been talking about the Internet of Things (IoT) for many years now, these “things” being all… Continue
Added by Amy Flippant on May 9, 2017 at 11:30pm —
One of the best parts of my job is talking to a wide variety of customers across a wide variety of industries at a wide variety of different points on their big data journey. I’ve recently had several customer engagements where the client’s top business initiative is creating a Customer 360 View. Danger, Will Robinson!! I think the Customer 360 View business initiative is both dangerous and distracting; it is dangerous because it gives organizations a false goal to pursue, and it… Continue
Added by Bill Schmarzo on March 8, 2017 at 2:00pm —
In this post we provide you with seven ways you can improve the quality of your data and ensure it is fit for purpose.
Constantly improving upon the quality of your data is essential to remain ahead of your competition. Failure to keep your data up to date will result in a 30% erosion in the value of your most… Continue
Added by Martin Doyle on November 16, 2016 at 2:30am —
Everyone has been talking about how social data can help them retain customers and improve revenues and increase profit and get more customer and get more revenue and … you get the point.…
Added by Aureus Analytics on November 17, 2015 at 10:44pm —
There is no doubt that when an enterprise’s customer base and product portfolio grows, it becomes even more complicated to manage multiple relationships with the customer across products, channels and geographies. Most organizations have a simplistic approach to manage this challenge: Customer Single View.… Continue
Added by Aureus Analytics on November 8, 2015 at 10:30pm —
The importance of gathering and managing the right consumer data, applying analytics to generate valuable insights and translating those insights into effective front-line action cannot be emphasized enough for companies, especially those that are directly consumer-facing.
Every day, retailers and FMCG companies have access to vast amounts of data, capturing information on every transaction at every store.… Continue
Added by Aureus Analytics on September 30, 2015 at 3:01am —
Batch data processing is an efficient way of processing high volumes of data is where a group of transactions is collected over a period of time. Data is collected, entered, processed and then the batch… Continue
Added by Michael Walker on August 13, 2013 at 2:30pm —