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All Blog Posts Tagged 'CIO' (5)

CMO-CIO relationship in Digital world

In today’s digital age, organizations expend a lot of effort to reach out to their customers digitally and enhance every touch point. Mobile technology, social media, cloud computing, embedded devices, big data and analytics have radically changed the nature of work and competition.
As mentioned in my previous post, “Digital Consumer – A True Superman,” consumers have so much information at their fingertips anytime, anywhere, and with any device that it…
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Added by Sandeep Raut on June 22, 2015 at 3:00am — No Comments

Banks gain value out of big data focusing on the customer experience

Consumers are demanding greater financial flexibility and experiences. 2013 was the first time in the history of banking where the numbers of transactions from on-line banking trumped the number of retail banking transactions by 6:1. The younger generation prefers on-line banking vs. retail banking, and the older generation is adopting technology faster than ever before.…

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Added by Tullio Siragusa on January 21, 2014 at 9:58pm — 1 Comment

How can IT innovate?... Innovation Management with the Power of Data Science

In 2009 when I completed my first book "Unlocking Your Empire - keys to enable your social media powered business", social media was just starting to take off, and I made some predictions about the impact it would have on business, and the role both big data, and social media would have on the future of…

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Added by Tullio Siragusa on August 22, 2013 at 8:00am — No Comments

CMOS SOON TO HAVE MORE I.T. BUDGET THAN THE CIOS; SHIFT ATTRIBUTED TO MARKETING ANALYTICS

The marketing professional’s paradigm is quickly evolving as more are using analytics to expand strategy. According to Gartner by 2017, the CMO of a company will spend more on IT than the…

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Added by Ben Gold on April 25, 2013 at 11:05am — No Comments

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