The future of software development will be model-driven, not code-driven.
Now that my 4th book (“The Economics of Data, Analytics and Digital Transformation”) is in the hands of my publisher, it’s time to get back to work investigating and sharing new learnings. In this blog I’ll take on the subject of Software 2.0. And thanks Jens for the push in this direction!
Imagine trying to distinguish a dog from other animals in a photo…Continue
Added by Bill Schmarzo on October 15, 2020 at 6:21am — No Comments
While Strategy may not be dead, the importance of the traditional strategy function will be greatly reduced by the emergence of AI. In my previous blog “Strategy Series Part 1: "Creating a Data Strategy that Delivers Value," I asked: How does one develop data and AI strategies in a world of continuous change and transformation? Tesla provides an interesting poster child for that question: What is Tesla’s business strategy? Is Tesla an automotive…Continue
Added by Bill Schmarzo on June 8, 2020 at 5:30am — No Comments
Oh, the strategy pundits hate me! It’s not because I’m tall, good looking and from Iowa (well, 2 out of 3 ain’t bad), it’s because I think Strategy as a “Discipline” is way overblown. I won’t go as far as the Harvard Business Review to state that “Strategy is Dead”, but the importance of carefully defining a strategy (typically done in the ivory towers of the puzzle palace) and then commanding all the little soldiers to follow the strategy script are over!
Added by Bill Schmarzo on May 24, 2020 at 3:00pm — No Comments
Everyone wants to restart the economy safely. Everyone. The question isn’t “if”, it’s “when” and “how” and somehow that’s when politics gets involved. So, let’s stop pointing fingers at “others” and blaming them for the world’s woes. Now is the time to work together and create a plan to address the “when” and “how” questions. And here’s a…Continue
Added by Bill Schmarzo on May 17, 2020 at 5:43pm — No Comments
The COVID-19 crisis has hammered home the importance for organizations to become more digital. And I suspect that most organizations are thinking that just means being able to support remote customer engagements and business operations. But that’s not nearly sufficient. Organizations that are thriving during COVID-19 are those that have gone beyond just “digitalizing” their engagements and operations, but are actively leveraging granular customer,…Continue
Added by Bill Schmarzo on April 30, 2020 at 4:30pm — No Comments
The Covid19 pandemic has given me a chance to catch up on some reading. One of the books I recently finished reading is called “Building a Story Brand” by Donald Miller. It’s a short and very effective read (which all books should be). The premise of the book is that all sales and marketing messages should be structured like a movie, and successful movies have a standard approach for telling an engaging story (see Figure 1).…Continue
Added by Bill Schmarzo on April 26, 2020 at 6:00pm — No Comments
Martin Hughes, MBA Director for J.E. Cairnes School of Business & Economics at the National University of Ireland Galway, recently asked me to present to his MBA class on Team Empowerment. I was excited for two reasons:
Added by Bill Schmarzo on April 19, 2020 at 10:30am — No Comments
Trying to gain organizational alignment on the best path forward on a critical product or organizational decision is overly difficult. Product-centric, inside-out organizations use “wear them down” decision-making techniques that leads to the “Least Worst” option because that option offends the fewest stakeholders.
This “lowest common denominator” approach leads to sub-optimal decisions from the perspective of what’s important to the customers. That’s like having…Continue
Added by Bill Schmarzo on April 14, 2020 at 5:30am — No Comments
A recent article in BusinessWeek titled “Farmers Fight John Deere Over Who Gets to Fix an $800,000 Tractor” highlights a key challenge with which organizations must wrestle on their Digital Transformation journey: how to create win-win scenarios for one’s customers.
The article asks, “Who really owns a John Deere? Is it the farmer who pays $800,000 for it, or the company that won’t let the farmer fix it on their own?”
As a good old Iowa boy (Charles City, IA), I can…Continue
Added by Bill Schmarzo on April 8, 2020 at 12:30pm — No Comments
When the coronavirus broke out in the Wuhan province of China in December 2019, Taiwan was immediately in harm’s way. Taiwan is less than 100 miles from the China mainland, and as recently as January there were a dozen roundtrip flights between Wuhan and Taipei every week. Yet as of March 19, Taiwan has only 108 cases of the coronavirus and one death. Why?
Taiwan used the data from 2003 SARS (Severe Acute Respiratory Syndrome) epidemic that infected over…Continue
Added by Bill Schmarzo on March 30, 2020 at 8:00am — No Comments