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Five Big Mistakes to Avoid while Using Big Data

Posted on January 29, 2016 at 5:00am 0 Comments

Trying to figure out how you can employ Big Data to grow your business? Make sure you’re not jumping onto the Big Data bandwagon unprepared. The best of technologies and systems can fail if not implemented properly. Big data experts shed light on a few critical aspects to look out for.

We’ve tried to enlist some important pointers below that you need to keep in mind while dealing with Big Data. Avoiding these five big mistakes will help you avoid some Big Data blunders.



Academic Data: Are freelance experts necessary to handle it?

Posted on November 30, 2015 at 10:00am 0 Comments

Research in universities often benefits from the structured environment of academia. Unlike in small business or industry settings, intra-mural (within university) collaborations allow various experts to contribute to the research. Generally, academia does not suffer from a shortage of expertise due to collaborative efforts.

However, not all collaborations succeed and mistakes happen. David Broockmann, a political science expert who was back then a graduate student of UC Berkeley,…


Small Businesses and Data Science: Are freelance experts the missing link?

Posted on November 17, 2015 at 3:00am 0 Comments

If your dream of owning a small business has come true, then perhaps you are looking forward to the next nightmare – expanding your small business. Irrespective of the direction chosen for expansion, whether targeting a new market or trying to win a new contract, most entrepreneurs today agree that their expansion efforts would benefit from the insights offered by data science.  The data collected from sales, operations and trends on social media are increasingly valued to develop business…


Data analysis: Benefits and challenges for small and medium businesses

Posted on September 1, 2015 at 1:30am 0 Comments

In this time and age of information overload it’s important for businesses to remain abreast of market dynamics, understand consumer behavior, and take decisions accordingly. More information is available about user behavior than ever before, and businesses haven’t had an equally great opportunity to take informed decisions based on hard-core data. This is why the enormous amount of data available makes data analysis an indispensable tool for growing businesses.

Gone are the days when…


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