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Jacob Joseph
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  • Mumbai
  • India
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Jacob works with CleverTap (, a digital analytics, user engagement and personalization platform where he is an integral part leading their data science team. His role encompasses deriving key actionable business insights and applying machine learning algorithms to augment CleverTap’s effort to deliver world-class real time analytics to its customers.
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Data Scientist
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Jacob Joseph's Blog

How to Treat Missing Values in Your Data

Posted on April 11, 2016 at 3:30am 5 Comments

One of most excruciating pain points during Data Exploration and Preparation stage of an Analytics project are missing values.

How do you deal with missing values - ignore or treat them? The answer would depend on the percentage of those missing values in the dataset, the variables affected by missing values, whether those missing values are a part of dependent or the independent variables, etc. Missing Value treatment becomes important since the data insights or the…


Outlier Detection with Parametric and Non-Parametric methods

Posted on April 8, 2016 at 2:30am 5 Comments

Dealing with Outliers is like searching a needle in a haystack

This is a guest…


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