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Augmented Reality Trends: Check to Make a Smart Choice for Your Business!

  • Gauravkanabar 


Technology trends are keeping pace with allowing to emerge among the market competition with serving customer requirements excellently. The initial prototyping phase has passed, and it is now time that augmented reality is put into use practically. There will be 1 billion users around the world putting augmented reality in daily use by 2020, and hence, newer ways and increased user experience are guaranteed with this new technology working at its best.

It’s Evolution, Not Revolution

Augmented reality has been in the market for years as the current market value of augmented reality has reached 3.5 billion dollars. The journey started in 1965 and is still evolving with the changing times of industries. It was used for head-mounted display systems for the first and now is gradually setting its foot in every significant industry you have ever known. As Gearbrain conducts from their research, nearly half of the U.S.A. citizens use augmented reality without realizing that they are using it.

Moreover, building an AR (Augmented Reality) project with experts reduces the time taken for development by a significant amount and provides better output than before. Therefore, bringing in evolution in every industry known, some of the amazing augmented reality trends are able to blow our minds and can prove that technology is truly everything we ever need.

Teaching and Training Exercises

The education sector has been benefitting from the use of augmented reality in their operations, where the knowledge can be transferred in real-time. And because of that, 70% of learners believe that augmented reality can help them learn and develop new personal and professional skills easily. Well, looking at the programs that augmented reality supports, this is very much true as AR has introduced many turnkey programs and solutions for the education industry that emphasizes developing skills practically rather than forcing only theoretical knowledge down their throats.

Augmented Reality Plus Artificial Intelligence: A Killer Combo to Work With

Augmented reality has been put into use by combining the concepts of it with different other technology trends that enhance the user experience and also enable them to provide enhanced usability. There are many industries where augmented reality and artificial intelligence work parallel to deliver excellent results.

Automobile Industry

Self-driven cars are still in their initial phase. However, there are certain areas in the automobile industry that encourage the use of AR (augmented reality) and AI (artificial intelligence) combined and put them to extreme tests where they still deliver the best results. For example, augmented reality is currently being used for experimenting in providing complete footage of the outer surroundings of the car through the camera to reduce the accident rates and improve security measures.

Also, there are various measures with which augmented reality can work perfectly by implementing artificial intelligence measures along it. The experiments, including augmented reality, are primarily focused on providing better navigation facilities, improving driver safety, increasing passenger convenience, and many more. The strategies include the possibilities where drivers can perform multiple tasks along with keeping their focus intact on the road while driving and also ensure the safety of the vehicle while parking or driving through tight spots.

AR with VR: Extended Usability Explained

Virtual reality (VR) and augmented reality have always been discussed together. The concepts, when implemented together, turn out to be exceptional by promising excellent results. While augmented reality plays its part in connecting persons, virtual reality bonds them together to form a social culture with visuals. The biggest example of this is “conference calls,” where people can see each other and interact with each other. 

Sales of VR and AR headsets have been booming in the market by promising real-world experience while connecting the persons from farther distances and scores 22.8 million pieces sold (of AR headsets) by 2022. Mobile apps are being developed, including the AR and VR concepts, to guarantee users’ excellent smartphones.

Augmented Reality with Mobile Apps

Mobile applications are the current trend of the software industry. The number of smartphone users has hiked to 5.11 billion, and mobile applications are developed to offer an excellent user experience. However, augmented reality hikes the user experience to a new height by delivering excellent outputs. Many businesses choose to create an app that delivers such an experience, but most of the augmented reality apps are games.

Pokemon Go played a major role in introducing most of the audiences to augmented reality, and its popularity increased by leaps and bounds as many other gaming apps followed the same path. However, there is more that it can deliver than just gaming. Augmented reality can be implemented in various other categories where it promises excellent results and can bring any untouched market up.

Artificial Intelligence in Music Sector

Artificial Intelligence (AI) has broadly achieved popularity in the music industry in recent years. The primary reason behind it is an evolution that took place in the streaming sector in recent years. Another reason is core music streaming app development. Most artists and streaming app companies are investing in streaming app like Pandora, Spotify, and many others. It helps them to analyze everything starting from users’ preferences of the listeners and deliver work accordingly. They can use an AI-based recommendation engine in streaming apps to study the existing history of the listeners and new songs’ recommendations as well.

Event Management by AI-based Tools

AI-based tools create efficiency of money and time; hence integrating AI technology can help event planners to manage everything efficiently. An AI-based open-source PHP ticket system can help event planners manage and plan their next live event in a systematic manner that’s also without hassle. Most event planners and organizers are using AI technology to streamline and enhance their event management processes. AI-based tools and apps help event planners to:

  • Sort vast amounts of data in no time
  • Discover an excellent place for venues
  • Locate perfect vendor as per their event needs
  • Develop efficiencies with quicker decision-making

Augmented Reality for Advertising

Advertising and digital marketing approaches are evolving with changing demands of clients and the market. While augmented reality plays a vital role in connecting people with providing natural experience, advertising proceeds to make emotional connections with the group of audiences. Providing a real-like experience, the customers can easily be connected with the brand, and also it is cost-effective. Increasing sales and reducing the overall spend augmented reality is updating the digital marketing approaches and is delivering excellent outputs.


Though augmented reality is performing excellently in every field and sector it is put to use; there are still various steps to take to improve efficiency and increase productivity. The tools and gears used for AR have still not reached the stage when the manufacturers and scientists can claim them to be error-free and productive enough to deliver an excellent experience. The gap of a few milliseconds is enough to worsen the user experience, which is being minimized by the experts to improve the experience.

Investing your time and funds in a valuable and future-promising technology is advisable. While the journey of augmented reality has just begun, there is still a lot to discover and overcome in the near future, and the fully-fledged use of this technology leads you to a better world where every single application can drive productive and effective results.