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Azure Synapse Analytics: Reasons Why You Need It


Companies and businesses across the broad spectrum of industries today are growing and evolving at a rapid pace. Unfortunately, this growth is often hampered by a variety of challenges, especially those associated with data. These data-related challenges have led companies to look for a unified data platform to deliver real-time forecasting, better transparency regarding their operations, etc. While several solutions in the market promise to deliver all that and more, none of them have proven to be quite as solid as Microsoft’s Azure Synapse end-to-end data platform.

Azure Synapse Analytics is an unlimited information analysis service with Azure SQL Data Warehouse (SQL DW) that helps large companies to bring together business data storage and macro or Big Data analysis. And, Synapse provides a single service for all workloads when processing, managing & serving data for immediate business intelligence and data prediction needs. It is made possible by its integration with Power BI and Azure Machine Learning. This is due to Synapse’s ability to integrate mathematical machine-learning models using the ONNX format. It offers freedom to handle and query huge amounts of information either on demand serverless for data exploration with ad hoc analysis or with provisioned resources, at scale.

Now, to help you understand why Synapse enjoys such a reputation, here are some of its key benefits that show why you need this solution for your business:

  1. Unified analytics: Azure Synapse’s USP is unified analytics which allows high collaboration and enhanced productivity while also facilitating the delivery of big data solutions at scale. The platform offers various capabilities to meet business intelligence, machine learning, and data engineering-related requirements without generating silos in terms of tools and processes.
  2. Low code environment and visual UI for data pipeline management: Another reason why Synapse remains so sought-after is the fact that it gets data flow capabilities, an integrated orchestration engine, and connectivity to more than 90 data sources among other things that work together to enable the development of data pipelines as well as data transformations via low code environment and visual-based UI. Companies can leverage these provisions to fulfill customer demands much more quickly and ensure seamless integration for apps.
  3. Better access control and security: Microsoft has integrated a full-fledged suite of security and privacy provisions in Azure Synapse. This means companies have access to features such as always-on data encryption, Azure active directory authentication, automated threat detection, and private link. Furthermore, with the column and row-level security, dynamic masking for real-time data protection, sensitive data discovery and classification, etc. allows business data exchange use cases with sensitive information while also ensuring compliance.
  4. Workload optimization: Yet another compelling benefit of Azure Synapse is its ability to enable query performance optimization and tuning. It does so through various means including workload isolation, workload management, and limitless concurrency. Workload isolation enables companies to book resources exclusively for workload groups with better control and agility as compared to data warehouse resources. This, in turn, eases the management of heterogeneous workloads while also delivering increased flexibility and control over data warehouse resources.

Data, as beneficial as it may be, does manage to pose significant challenges to entities seeking to leverage it. This is especially true when the quantities of data involved are significantly larger. There are issues associated with siloed data, rapidly growing amounts of data, unstructured data, and the list goes on.

Thankfully, as the above discussion demonstrates, a simple solution is found in Azure Synapse Analytics which offers limitless analytics as well as serverless on-demand or even provisioned resources at scale to empower various companies to fulfill their unique business-related requirements. So, what are you waiting for? Go ahead and start looking for a trusted Azure analytics consulting company right away and get started on integrating Azure Synapse in your operations ASAP.