I was trying to find some good domain name for our upcoming business science website, when something suddenly became clear to me. Many of us have been confused for a long time about what data science means, how it is different from statistics, machine learning, data mining, or operations research, and the rise of the data scientist light - a new species of coders who call themselves data scientist after a few hours of Python/R training, working on a small project at best, and spending $200 for their training. The data scientist light is not a real one, even though I believe that you can learn data science from scratch on the job, just as I did.
This introduction brings me to the ABCD's, and the arguments are further developed in my conclusion below. These four domains are certainly overlapping. But I believe that identifying them brings more clarity about roles differentiation and collaboration.
I finally decided to call myself business scientist, as my experience is more and more aligned with this domain (being an entrepreneur), though, like many of us here, I have significant knowledge and expertise in all four domains, especially in data science and analytics science. My motivation to call myself a business scientist is also partly to not be confused with a data scientist light. This erroneous statement is sometimes brought against us (real) data scientists, by a minority of vocal analytics scientists. I believe that we need to dispel this myth. Part of the reason, I believe, is because math-free solutions that in addition, trade accuracy for robustness (in order to fit in black-box systems or be usable by the layman) are not respected by some traditional statisticians, who erroneously believe that automation and/or removing statistical jargon and mathematical background, is not possible. Maybe because it could jeopardize their jobs?
In the end, I want to make data science accessible to everyone, not to an elite of initiated, change-adverse professionals. It requires a new, unified, simple, efficient, math-free or math-light (but not data science light) approach to analytics problems and solutions, as well as algorithmic ingeniosity. This is feasible, but more difficult than producing extremely complicated statistical models - which is what I was doing earlier in my career.