All Blog Posts Tagged 'CMO/CIO' (3)

Banks gain value out of big data focusing on the customer experience

Consumers are demanding greater financial flexibility and experiences. 2013 was the first time in the history of banking where the numbers of transactions from on-line banking trumped the number of retail banking transactions by 6:1. The younger generation prefers on-line banking vs. retail banking, and the older generation is adopting technology faster than ever before.…

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Added by Tullio Siragusa on January 21, 2014 at 9:58pm — 1 Comment

Big Data Micro-Segmentation Can Help Banks Become Relevant Consumer Commerce Partners

While discussing the value of Big Data in helping to shape a customer-centric brand in my last Intel IT Center article,…

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Added by Tullio Siragusa on October 23, 2013 at 7:40am — 1 Comment

How can IT innovate?... Innovation Management with the Power of Data Science

In 2009 when I completed my first book "Unlocking Your Empire - keys to enable your social media powered business", social media was just starting to take off, and I made some predictions about the impact it would have on business, and the role both big data, and social media would have on the future of…

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Added by Tullio Siragusa on August 22, 2013 at 8:00am — No Comments