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Matthias Ko
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Predicting Next-Best-Offer

Started Nov 27, 2017 0 Replies

I am thinking about using Predictive Analytics for my thesis.I would like to predict Next-Best-Offers for customers. I have a data set with the customer_id and customer attributes and columns how…Continue

Tags: product, recommendations, custom-based, Next-Best-Offer, Analytics

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Matthias Ko posted a discussion

Predicting Next-Best-Offer

I am thinking about using Predictive Analytics for my thesis.I would like to predict Next-Best-Offers for customers. I have a data set with the customer_id and customer attributes and columns how often they bought in each subcategorie and I would like to calculate the probability in which subcategory they will likely buy and when?First of all, I would say that I can use decision trees or the logistic regression.Does anyone has some experience in this field and some advice for me? That would be…See More
Nov 27, 2017
Matthias Ko updated their profile
Nov 27, 2017

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Masterstudies in IT and Business
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