A senior Marketing, Data and Analytics, Marketing Technology and CRM professional with 20+ years of success and a proven track record in delivering results and innovation. Managed teams of up to 250 people, responsible for annual revenue of over $900M and managed budgets of over $250M. Broad experience across traditional and digital marketing strategies and end to end marketing management from Communications to Pricing to Customer Lifecycle Management. An expert in working at the intersection between Commercial and IT teams to deliver technical programs on time and to budget. A long, diverse career both locally and internationally having worked across various industries and cultures with an unique ability to adapt, change manage and remain challenged whilst working across different internal cultures, where the tenacity to achieve and both drive and maintain momentum are paramount.
Transformation|Customer Experience & Insights Expert|Data Science Enabler|Customer Value Management|Segmentation Expert|Digital Personalisation|Omni-channel Strategy, Design and Delivery|Customer Journey Mapping|Human Centred Design|Building & Leading Teams|Market Research |Marketing Technology Business Intelligence/Big Data|Sound Business & Commercial Acumen|Brand & Communications| High Level of Technical Knowledge|Digital Technology|Conflict & Issue Resolution |Financial and P&L Management|Program and Project Management|Change Management |VoC|Agile Experience|Mobile Financial Services|Transportation|Tolling|ERP|
Experience working in:
Australia|India|Singapore|Thailand|Philippines|Kenya|Zambia|Nigeria|DRC|Congo Brazzaville|Tanzania|Ghana|Gabon|Burkina Faso|Niger|Indonesia|