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John L Franklin
  • Male
  • Minneapolis, MN
  • United States
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John L Franklin's Discussions

DS career advice for experienced MBA with marketing analytics focus?

Started this discussion. Last reply by John L Franklin May 12. 2 Replies

I have an MBA in Marketing (U of Minnesota), 20+ years' marketing experience in CPG, an independent consultant for the past 7 years. I have solid business stats skills (including multiple/logistic…Continue

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Latest Activity

John L Franklin replied to John L Franklin's discussion DS career advice for experienced MBA with marketing analytics focus?
"Thank you for your kind reply!"
May 12
Vincent Granville replied to John L Franklin's discussion DS career advice for experienced MBA with marketing analytics focus?
"If it was me, I would probably not spend too much time into intensive training, but having Python, R, SQL, and the fundamentals of machine learning, can help, if you don't have it already. My background is in some ways not that different: many…"
May 10
John L Franklin's discussion was featured

DS career advice for experienced MBA with marketing analytics focus?

I have an MBA in Marketing (U of Minnesota), 20+ years' marketing experience in CPG, an independent consultant for the past 7 years. I have solid business stats skills (including multiple/logistic regression, matrices, segmentation), and have been extending my skillset into R, SQL, Python, Tableau. I'd like to either focus my practice more into Marketing Data Science or return to a full-time role in that area - so, my question is whether I need the accreditation of a Master's in Data…See More
May 10
John L Franklin updated their profile
May 9
John L Franklin is now a member of Data Science Central
Jun 25, 2013

Profile Information

My Web Site Or LinkedIn Profile
http://www.jfranklinmarketing.com
Field of Expertise
Business Analytics
Professional Status
Consultant
Your Company:
brandvib/J Franklin Marketing LLC
Industry:
CPG/FMCG
Your Job Title:
Managing Principal
How did you find out about DataScienceCentral?
LinkedIn
Interests:
Networking, Finding a new position

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