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John L Franklin
  • Male
  • Minneapolis, MN
  • United States
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John L Franklin's Discussions

DS career advice for experienced MBA with marketing analytics focus?

Started this discussion. Last reply by Prateek Baranwal Feb 6. 3 Replies

I have an MBA in Marketing (U of Minnesota), 20+ years' marketing experience in CPG, an independent consultant for the past 7 years. I have solid business stats skills (including multiple/logistic…Continue

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Latest Activity

John L Franklin replied to John L Franklin's discussion DS career advice for experienced MBA with marketing analytics focus?
"Thank you for your kind reply!"
May 12, 2019
Vincent Granville replied to John L Franklin's discussion DS career advice for experienced MBA with marketing analytics focus?
"If it was me, I would probably not spend too much time into intensive training, but having Python, R, SQL, and the fundamentals of machine learning, can help, if you don't have it already. My background is in some ways not that different: many…"
May 10, 2019
John L Franklin's discussion was featured

DS career advice for experienced MBA with marketing analytics focus?

I have an MBA in Marketing (U of Minnesota), 20+ years' marketing experience in CPG, an independent consultant for the past 7 years. I have solid business stats skills (including multiple/logistic regression, matrices, segmentation), and have been extending my skillset into R, SQL, Python, Tableau. I'd like to either focus my practice more into Marketing Data Science or return to a full-time role in that area - so, my question is whether I need the accreditation of a Master's in Data…See More
May 10, 2019
John L Franklin posted a discussion

DS career advice for experienced MBA with marketing analytics focus?

I have an MBA in Marketing (U of Minnesota), 20+ years' marketing experience in CPG, an independent consultant for the past 7 years. I have solid business stats skills (including multiple/logistic regression, matrices, segmentation), and have been extending my skillset into R, SQL, Python, Tableau. I'd like to either focus my practice more into Marketing Data Science or return to a full-time role in that area - so, my question is whether I need the accreditation of a Master's in Data…See More
May 10, 2019
John L Franklin updated their profile
May 9, 2019

Profile Information

Company:
brandvib/J Franklin Marketing LLC
Job Title:
Managing Principal
Seniority:
Consultant
Job Function:
Business Analytics
Industry:
CPG/FMCG
LinkedIn Profile:
http://www.jfranklinmarketing.com
Interests:
Networking, Finding a new position

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