Guest blog by Cesar Brea, founding managing partner of Boston-based Force Five Partners, LLC, a marketing and sales analytics consulting firm. He is also the author of Marketing and Sales Analytics (Pearson FT Press, 2014). Today’s case studies about data-driven marketing present stories of leaders and their successes. After all, history is written by the winners (or their vendors). However, many…
Most Popular Content on DSC
To not miss this type of content in the future, subscribe to our newsletter.
Other popular resources
Most popular articles