Companies are collecting more data than ever. But, given how difficult it is to unify the many internal and external data streams they’ve built, more data doesn’t necessarily translate into better analytics. The real challenge is to provide deep and broad access to “a single source of truth” in their data that the typically slow ETL process for data warehousing cannot achieve. More than just fast access, analysts need the ability to explore data at a granular level.
This O'Reilly Media report provides a roadmap for how to connect systems, data stores, and institutions.
Whitepaper offered courtesy of Looker