Save Your Customers with Churn Analysis

Event Details

Save Your Customers with Churn Analysis

Time: January 15, 2013 from 12pm to 1pm
Location: Web
Street: 2300 East 14th Street
City/Town: Tulsa
Website or Map: https://cc.readytalk.com/cc/s…
Phone: 9187491119
Event Type: webinar
Organized By: Paul Hiller
Latest Activity: Dec 19, 2012

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Event Description

Register FREE at https://cc.readytalk.com/cc/s/registrations/new?cid=k3nz5mfwr475

Companies in all industries face stiff competition for both new customers and existing customers. Of particular concern is the retention of existing customers who have purchased products or services but who may be considering future purchases with competitors. If you could identify which customers may be considering such a move, it would be beneficial to engage them preemptively and encourage them not to take their business dollars to other companies. This kind of identification can be achieved through churn analysis, which calculates the rate of customer attrition and identifies what customers may be impacted.

Join us as StatSoft Data Mining Consultant, Dr. Danny Stout, covers such topics such as:

* Overview of Churn Analysis
* Review Example Data
* Data Transformation
* Temporal Abstraction
* General Approaches for Churn Analysis

(Webinar starts 12:00 Noon CST.)

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